MOSCOT, a 105-year-old family owned eyewear company has announced the opening of the brand’s 15th shop, and its 5th in NYC. The new Upper West Side outpost will be opening at 188 Columbus Avenue, between 68th and 69th Streets, on September 25th.
Like MOSCOT’S other locations, the store will be outfitted with vintage tchotchkes, quirky artifacts and old school tin ceilings. “From the Lower East Side to the Upper West, this new Shop will continue the legacy of the beloved neighborhood optical shop, while capturing the nostalgic feeling of having stepped into Great Grandma Sylvia Moscot’s living room,” states the company’s press release.
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“After 105 years in downtown New York, we are thrilled to open our first shop uptown, and for the opportunity to contribute to the exciting neighborhood around Columbus Avenue. We look forward to bringing a piece of our downtown Lower East Side roots to the Upper West Side,” adds Dr. Harvey Moscot, 4th Generation and CEO of MOSCOT. He adds, “We’re schleppin’ across and up town for the first time in over 100 years! That’s a big deal for born and bred Lower East Siders like us!”
MOSCOT currently operates 14 shops worldwide, including locations in New York City, Los Angeles, London, Rome, Seoul, Tokyo, Paris, and Milan. In addition to the Upper West Side shop opening in September of 2020, MOSCOT will continue its retail expansion into the 2021 calendar year.
The MOSCOT optical roots were first planted in America by Great Great Grandfather and family patriarch, Hyman Moscot, who arrived from Eastern Europe via Ellis Island in 1899. Hyman began selling ready-made eyeglasses from a pushcart on Orchard Street on Manhattan’s famed Lower East Side. Now, over a century later MOSCOT is a New York City institution, renowned worldwide for its iconic eyewear. View all MOSCOT locations here.
More opening in the 60s on Columbus Ave:
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Isn’t there a WarbyParker retail shop at 185 Columbus, butting up against this one?